Alert for students
THIS TOPIC WILL BE OFFERED FROM 2025
Overview
This topic is designed to equip businesses and decision-makers with the crucial insights into economics necessary for enhancing strategic planning and operational effectiveness. It explores the choices and interaction of key economic decision-makers—consumers, producers, firms, regulators, and governments—examining their impact on businesses, operating in a range of markets.
Aims
This topic aims to cover: critical concepts and terminology, how to read and interpret economic information, types of economic markets and their relationship to a range of business types, and the role of key players and influences on economic conditions.
Learning outcomes
On completion of this topic you will be expected to be able to:
1.
Critically apply fundamental principles of microeconomics and macroeconomics
2.
Interpret determinants of economic conditions and markets
3.
Analyse the effect of economic factors and conditions on business planning and operation
4.
Evaluate the role of economics on decision making by individuals, businesses and government and different types of market structures