Overview

The Bachelor of Media and Communication requires 3 years of full-time study (or the equivalent part-time). The course is offered by the College of Humanities, Arts and Social Sciences.

Student guidance

Study planner
Program of study overview
Program of study notes

Program of study
108 Units

Year 136 Units
Year 236 Units
Year 336 Units

Admission requirements

Admission requirements
English Language requirements

Aims

This course aims to provide students with:

  • The knowledge and skills to be able to research, write, design and produce communication content for a range of media platforms
  • Knowledge of business concepts relevant to media and communication practices
  • The ability to adapt written style for different audiences and purposes
  • Research, analytical and problem solving skills
  • The ability to work both independently and collaboratively
  • Knowledge of media and communication workplaces and their contexts
  • Knowledge of the impact of globalisation on communication
  • Knowledge of the practical skills in the production of digital, print and broadcast texts
  • Knowledge of the value of ethical behaviour

Learning outcomes

On completion of the course you will be able to:
1.
Research, write, design and publish in different media
2.
Demonstrate knowledge of the business elements of communication and media practices
3.
Evaluate critically the role of advertising, media and public relations in contemporary society, analyse their social effects and consequences, and use these to inform your own work
4.
Demonstrate knowledge of communication processes in organisations
5.
Critically analyse and produce a range of professional and journalistic genres
6.
Demonstrate knowledge of international and intercultural contexts within communication